Audience growth +50%, new content system, and upskilled staff
Purpose Comms delivered a full social media uplift for the Skills Hub, including a new content strategy, training a junior team member, and building a human-centred storytelling approach around apprenticeships, grants and employer support. We produced a series of bespoke videos for social and web, highlighting real learners and outcomes, and helped the team establish a sustainable posting rhythm. Within three months, their audience grew by 50%, engagement rose significantly, and the internal team gained the skills and confidence to run the strategy independently.
